Recent Work

85-year old firm will represent Atlona’s commercial and residential businesses in four states, with an emphasis on driving stronger customer engagement down to the end user

SAN JOSE, Calif., September 15, 2020 – Atlona, a Panduit company, has designated McFadden Sales as its manufacturer’s representative for the Great Lakes region of Indiana, Michigan, Kentucky, and Ohio, effective immediately. Representing Atlona’s commercial and residential AV product lines, McFadden will work closely with systems integrators and custom installers to supply complete AV solutions for end user projects. McFadden will also work closely with Atlona on training and education initiatives that reach integration partners and, increasingly, end users.

“McFadden Sales is an 85-year old company with a history of strong customer engagement throughout the Midwest, and a diverse portfolio of high-end AV, customer electronic, and musical instrument manufacturers,” said Jamey Swigert, Director of AV Sales and Business Development, Atlona. “McFadden brings expertise in sales, marketing and customer education that will bring greater visibility and awareness to Atlona and its products, and we look forward to a long and rewarding collaborative relationship.”

“There is a great deal of convergence still taking shape across the AV industry when it comes to technology, and we are increasingly discovering new ways to effectively drive customer engagement,” said Andy Kerr, co-owner, McFadden Sales. “That means further entrenching ourselves into end user relationships in a way that helps both our integration partners, and the manufacturers that we represent. That includes very targeted and thorough marketing and training efforts that speak directly to a broader community of customers.”

McFadden Co-Owner Andy Yost notes that while the AV industry has adapted to the technology changes that come with more IT-centric AV systems, there remains a need to familiarize users with how to efficiently operate and scale systems that live on the IP network. Yost believes that Atlona has developed IP-based products that simplify these transitions while consistenly staying ahead of the curve with research and development.

“We have worked with over AV over IP, collaboration and control companies in the past, but none approach the diversity of what Atlona has its product portfolio,” said Yost. “Add in their price point, ease of programming and reputation for quality and customer service, and it’s clearly a winning formula for our customers. We also see strong opportunities for synergy with the Panduit side of the business to supply and design complete solutions that extend deep into the networking infrastructure.”

About McFadden Sales

McFadden Sales Inc. has been the Midwest’s premier sales and marketing company for professional audio equipment and musical instrument manufacturers since 1938 serving the states of Ohio, Kentucky, Indiana, Western Pennsylvania, West Virginia, & Michigan. By proudly acting as an extension of our brands, we align the best interests of our partners to cultivate loyal and profitable relationships. We connect people to the products and relationships that enhance their lives. In today’s converging marketplace, we exemplify a curated and personal experience at all stages of our processes: Customer service, consultation, sales and marketing.

About Atlona

Atlona, a Panduit company, is a leading global manufacturer of AV over IP distribution, connectivity, and control solutions. The company designs and engineers innovative, award-winning products for a diverse range of residential and commercial AV and IT markets. Backed by an award-winning 10-year warranty, Atlona’s products are developed to enable our customers’ ability to connect and collaborate with simplicity. More information about Atlona is available at atlona.com.

About Panduit

Global connectivity leader Panduit Corp. creates innovative electrical and network infrastructure solutions for applications across the enterprise. Headquartered in Tinley Park, Ill. and operating in 112 worldwide locations, Panduit’s technology leadership and robust ecosystem help support, sustain, and empower business growth in a connected world. panduit.com

ATLANTA, GA – September 14, 2020 – Visix is now offering antimicrobial covers for their interactive meeting room signs. The screen protectors are made from a thin film that reduces germ transmission by up to 99%, as well as reducing glare and fingerprints.

Touch10 and Connect meeting room signs allow booking at the screen, as well as other interactive functions. The new antimicrobial film is available for both models and has been specifically formulated to eliminate the spread of germs and contamination on touchscreens with multiple users.

“We’re all concerned about germ transmission, especially with COVID-19,” says Trey Hicks, chief sales officer for Visix. “These covers are a very simple but effective precaution that our room sign clients can put in place, and installation is as easy as applying a screen protector to your phone.”

In laboratory tests using colon bacillus and Staphylococcus aureus bacteria, the film’s antimicrobial coating showed a reduction rate of 99% of these germs over a 24-hour period, as well as excellent resistance to heat and solvents. The film has a matte finish to reduce glare, provides excellent scratch resistance and hides fingerprints. It also filters out 99% of UVB light from reaching the screen or reflecting back to viewers’ eyes.

The screen protectors can be cleaned with solvent, bleach, rubbing alcohol and other disinfectants to further eliminate germs, without diminishing their antimicrobial properties. The back of the film uses a slightly tacky silicone rubber instead of a traditional adhesive, so the covers are easy to apply and remove.

For a video demonstration of the screen covers, go to visix.com/new-products.

For more information about Visix room signs, visit visix.com/products/meeting-room-signs.

About Visix

Visix, Inc. offers a robust suite of digital signage software, content designs and meeting room signs for any organization wanting to engage, excite, and inform their audiences. Our products work separately or together, are competitively priced and scalable, and have powerful interactivity and data integration features for a unified, enterprise signage solution. Our award-winning service and support teams consistently rank the highest in customer satisfaction for fast, professional responses and solutions. Learn more about Visix digital signage products and services at www.visix.com.

Partnership brings mobile lab testing with rapid-response, data-driven approach to COVID-19 testing, helping schools, entertainment, sports, live events and businesses open safely

LOS ANGELES, September 10, 2020 — SafeSite, the medical diagnostic, mobile laboratory company, has chosen Live Media Group Holdings as its logistics partner, effective immediately. The partnership will help SafeSite manage its growing fleet of mobile laboratories as they scale to meet the nationwide needs of rapid response COVID-19 testing asschools, universities, businesses, sports leagues and a variety of entertainment verticals work to reopen responsibly.

SafeSite’s mobile lab solution delivers a powerful tool within many industries looking for a protocol-oriented approach. Live Media Group is a natural partner given its extensive corporate, sports and entertainment production expertise, mobile facilities and logistics experience. This will help SafeSite meet the demands of many clients and verticals, beyond its existing west coast region and headquarters.

The collaboration between LMG and SafeSite will facilitate a nationwide expansion of its medically managed mobile laboratories, delivering near-immediate results to each tested individual. SafeSite will continue to offer the highest quality testing partnering with only FDA-approved polymerase chain reaction (PCR), isothermal amplification and antigen testing methodologies, including Abbott, Becton Dickinson (BD) and Quidel.

SafeSite was formed by an assembly of medical professionals, all frustrated with the lack of cohesive and reliable testing procedures currently being applied to diagnose and prevent the spread of COVID-19. SafeSite’s protocol is a differentiator, creating custom on-site mobile laboratories that give medical personnel a secure environment to administer tests and yield conclusive diagnoses. Applying a multi-pronged approach, SafeSite uses multiple diagnostic methodologies, employing RT-PCR, isothermal amplification and antigen test. Results are produced on site in less than one hour, eliminating the risk of an attendee’s exposure between testing and arrival to a location or venue.

The company’s propriety technology platform, SafeSite-PASS, is used by each organization and individual, providing QR Code-based touchless functionality with historical data of all test results stored within user profiles. SafeSite-PASS is a valuable resource for organizations seeking a HIPAA-compliant mobile technology for health monitoring that securely delivers a COVID-19-free business, school or venue location. Beyond a bubble environment, venue setting or group use case, SafeSite-PASS can eventually be used in general community as evidence of an individual’s health status as well as an effective and productive tracking and tracing tool.

“There is an immediate need from the community level all the way to nationwide partners for a protocol that is mobilefacilities-based, repetitive and rapid in response. After listening for months to advice from a number of medical and industry experts, including Bill Gates, I took it upon myself to do something instead of sitting ideally by waiting for an effective plan. It is essential to apply multiple diagnostic methods, using the most rigorous FDA-approved tests in combination with an appropriate protocol to safely and confidently reopen schools, companies, sports and entertainment venues,” said CEO of SafeSite, Lauren Rogen Sexton.

Andy Brown, COO of SafeSite adds, “Our company has grown faster than anticipated with our unique approach to location-based mobile, data-driven, rapid-response COVID-19 testing. The protocol we have created is the right approach and has resonated across a number of industries and groups all looking for solutions. Live Media Group’s logistics experience in the sports, music and entertainment industries will help support SafeSite and the immediate logistics needs of our quickly-evolving business as we bring our diagnostic solutions direct to more populations,” said Brown.

Brad Sexton, Founder and CEO of Live Media Group Holdings, commented, “SafeSite’s unique protocol and point-of-care approach to testing is providing a way forward to everything from corporate enterprise and education to sports and live broadcast. While some athletes have found their way back to the field, SafeSite’s model will get our live event production teams behind the cameras and in the trucks once again, while also welcoming fans back into stadiums. Live Media Group is proud to be part of their mission and help bring this to more institutions, teams, networks and businesses.”

ABOUT SafeSite

SafeSite is a mobile laboratory testing solution deployed to ensure a location is as free from COVID-19 as currently possible.  The company’s solution is a strict, multi-step, multi-pronged, repetitive, rapid response testing approach, using only FDA-approved testing technology. The company’s propriety technology platform, SafeSite-PASS, is used by organizations and individuals, providing QR Code-based touchless functionality with historical data of all test results stored within user profiles. SafeSite-PASS is a valuable resource for organizations seeking a HIPAA-compliant mobile technology for health monitoring that securely delivers a COVID-19-free business, school or venue location.

ABOUT Live Media Holdings Group

Formed in 2008, Live Media Group Holdings is the parent company to four distinct, yet highly complementary businesses in the live broadcast space including: Live Mobile Group- offering mid-size HD hybrid production/uplink trucks supporting client needs across multiple mediums; Live Media Group- an experienced team providing full-service production services from concept through production, delivering superior service to a multitude of clients; NOC (Network Operations Center) – our fully supported the central link between production sites and the viewers’ screens; and nowlive- a revolutionary interactive video experience controlled by the consumer and accessible on any screen or device. Visit http://www.livemediagroupholdings.com for more information.

Upgrade also adds new analysis and monitoring features compatible with three series of NETGEAR managed switches

 RA’ANANA, ISRAEL, September 8, 2020 — MSolutions, a leading supplier of test devices for commercial and residential AV environments, today announced that its IP Network Analyzer software is now compatible with NETGEAR managed switches for more comprehensive, in-field testing of AV over IP networks. NETGEAR becomes the second industry-leading network switch brand to be supported by the software, following last month’s initial release with Cisco switch compatibility.

MSolutions has also added two new IP Network Analyzer software features—Port Connected Status and Real-time Bandwidth Monitor—which expand its testing functionality for NETGEAR and Cisco switches. Port Connected Status letsinstallers identify the number of ports the switch has and which ones are physically connected to the network, while the Real-time Bandwidth Monitor enables them to assess the bandwidth being used by a particular port in near real time.

The IP Network Analyzer software runs on MSolutions’ portable MS-TestPro testing device, which is the first HDBaseT tester to integrate AV over IP analysis capabilities. When connected to a compatible network switch, the IP Network Analyzer software uses vendor-specific parameters to perform custom testing and reporting that help installers fully evaluate the integrity and performance of AV signals transmitted over the IP network. The MS-TestPro is immediately compatible with NETGEAR’s M4200, M4300 and M4500 Series managed switches.

The data and analytics generated by the IP Network Analyzer software let installers immediately verify if an IP network’s settings and cabling satisfy the desired performance and resolution requirements. They can also determine whether a switch is properly connected and configured on the network to enable uninterrupted video streaming.

“As more businesses transition their AV systems to IP networks, end users need the confidence that their networks are secure, highly available, and optimized for performance as video, audio and data traffic move through the facility or campus,” said Laurent Masia, Director of Product Line Management, NETGEAR. “As NETGEAR managed switches lie at the core of these systems, our customers depend on their reliability across all of these areas. MSolutions is providing integrators and tech managers with the exact toolset they need to test, verify, troubleshoot and certify that reliability and performance within and AV over IP environment.”

In addition to the new Port Connected Status and Real-time Bandwidth Monitor functions, other key IP Network Analyzer software features include:

• Identification of network configuration faults
• Identification of network port status (open or blocked) and present network nodes
• Confirmation that pertinent multicast settings are correctly enabled
• IGMP Snooping, including VLAN setup and fast-leave supports
• SNMP compatibility for network status queries

“Our MS-TestPro with the IP Network Analyzer software enables AV installers and systems integrators to perform critical testing while they’re in the process of deploying an AV over IP network,” said CEO Eliran Toren. “Our integration of HDBaseT, HDMI and IP network testing in a single device further bolsters our ‘all-in-one’ value proposition, sparing technicians from the need for multiple, stand-alone test devices while easily addressing hybrid installations in both commercial and residential installations. We are excited to add support for NETGEAR’s popular managed switches to our constantly growing list of compatible vendors.”

Customers can download the updated IP Network Analyzer software to their existing MS-TestPro devices for a free 14-day trial or purchase it for use on new devices. Compatibility announcements with network switches from additional leading manufacturers are also expected over the coming months.

About MSolutions

Since 2016, MSolutions has developed state-of-the-art HDBaseT test, multimedia and switching solutions for leading enterprises and integrators in the Pro AV and government markets. The company designs and manufactures advanced, high-quality systems that make media networks based on HDBaseT easier to install, more stable, and more enjoyable for end users. The MSolutions team leverages extensive experience and expertise, having been directly involved in HDBaseT development, support and sales since the standard was introduced in 2010. For more information, visit www.m4sol.com and follow MSolutions on Twitter @m4sols.

Version 7.2 adds NDI support, enhanced clip trimming, expanded metadata tagging and more

MINNEAPOLIS, MINNESOTA, SEPTEMBER 3, 2020 – Tightrope Media Systems has once again added valuable new functionality and efficiencies to its already feature-packed Cablecast Community Media broadcast automation, playout and content publishing platform. Available immediately, version 7.2 of the Cablecast software adds support for NewTek’s popular NDI® media-over-IP technology alongside powerful new clip trimming and metadata tagging capabilities.

Many community media organizations now use NewTek’s TriCaster® or another NDI-enabled solution as their production switcher. Cablecast 7.2 can ingest NDI streams from such systems from anywhere on the network – whether the studio or a council chamber – as an IP-based input source. “Many PEG stations are moving from traditional baseband signal infrastructures such as SDI to IP-based production workflows,” said Steve Israelsky, President, Cablecast Community Media. “Our new NDI support will help streamline this transition for our customers while seamlessly integrating Cablecast into their next-generation video architectures.”

The new NDI compatibility further expands Cablecast’s flexible support for bringing live, network-based input sources into the platform for recording or broadcast without requiring an external decoder. Also supporting H.264-encoded RTP, RTMP or HLS streams from remote locations or social media outlets, Cablecast’s IP input support has been further optimized in version 7.2 to directly encode network streams to files for subsequent playout without tying up a baseband recording channel on the server.

Cablecast 7.2’s new virtual clip editing features enable users to cut out non-essential sections of a recorded program without requiring a separate editing system or creating multiple versions of the file. Using the new File Trimming and File Linking functions, operators can mark ‘in’ and ‘out’ points within the recording to define sections that will be skipped during playout. “This is ideal for long-form content such as city council meetings where there might be multiple breaks during the session,” Israelsky noted. The new linking feature also enables a single shared file — such as a title slate or opening credits — to be incorporated into multiple shows in the scheduler.

While the new trimming capabilities enable specified portions of recorded files to be edited out for playout, another new feature in version 7.2 allows unwanted sections to not be recorded at all. Users can now pause and resume recording during periods such as meeting breaks, minimizing the storage space needed for the resulting media file.

The 7.2 software also enhances Cablecast’s versatile metadata handling capabilities that mirror the taxonomic classification features common on social media platforms. A new Tags field type makes it even easier for users to search and organize their content by allowing multiple defined values in a single field. While previous versions allowed customers to enter multiple, comma-separated keywords into a custom text field, the Tags field adds structure that is particularly valuable in grouping multi-word phrases. Cablecast 7.2 can also pull up a list of suggested, previously-used Tags when the operator begins typing, helping ensure metadata consistency.

“Text fields worked fine for most users, but as an example, a search using ‘virus’ as a text keyword might return shows about both computer viruses and COVID-19,” said Israelsky. “With version 7.2, ‘coronavirus’ and ‘computer virus’ can be two separate, distinct tags, making searching and categorization more accurate.”

The Cablecast 7.2 upgrade is available for users of Cablecast VIO and Cablecast Flex media servers, and is free for Cablecast customers on active support agreements.

About Cablecast

For over 20 years, the Cablecast Community Media platform from Tightrope Media Systems has enabled community media organizations and content producers to easily and efficiently engage viewers across expanding consumer platforms including cable channels, websites, mobile devices and OTT delivery. The comprehensive Cablecast product line provides flexible, tightly-integrated solutions ranging from broadcast automation, playout servers, bulletin boards and on-air graphics to Internet VOD, live streaming and OTT distribution. For more information, visit www.cablecast.tv or call (866) 866-4118.